NewsEvent

Penang, Malaysia Falken ZE914 & SN832i Product Launch

Date: 07 Jun 2015
Location: Thirty Two At The Mansion, Penang, Malaysia
Type: Past Event

Event Details

Stamford Tyres, the official distributor of Falken tyres in Malaysia has recently launched two new models for ultimate economical driving experience. Falken launched new ZE914 Ecorun and SN832i. These two models were launched on 30th May 2015 at 32 Mansion, Penang. Among the guests present were Mr Wee Kok Wah, President of Stamford Tyres, Mrs Wee, Executive Director of Stamford Tyres, Mr Cham Soon Kian, EVP & CEO Stamford Tyres Malaysia, Ms Koh Lee Ming, Assistant General Mgr of Stamford Tyres Malaysia. Mr Chia Kiang Mun, Senior Sales Mgr of Stamford Tyres Malaysia.

Representing Sumitomo Rubber were Yasuhiro Nemoto san, Managing Director Sumitomo Rubber Asia, Mr Wu Xiaoning Manager of Sales Marketing Sumitomo Rubber Asia.

Sumitomo has been putting in more effort in South East Asia in these recent years to improve the product that is offered in Falken brand. We are indeed lucky to have Sumitomo, identify South East Asia as one of the key markets. This recognition will not have been possible without  our partners, customers and friends. We are very confident that the 2 newest product offering from Falken will help us further improve the brand recognition here in Malaysia.

The Sincera SN832i is Falken’sStandard tyre with a European taste that provides the longer life and higher durability desired by the ASEAN market. Stronger pattern and profile features are introduced to maximise wear performance for better mileage and longer life. Targeted towards small and midsized vehicles eg. PeroduaMyvi, Proton Saga, Toyota Viosetc, SN832i is available in 32 sizes from series 50-70, with diameters ranging from 12-16-inch.

The Ziex ZE914 is Falken’s latest innovative upgrade from its current product offerings with excellent wet capabilities that meet the demands from European vehicle manufacturers. Featuring new Falken compound formulation that delivers outstanding high mileage and reduced fuel consumption characteristics without compromising safety. Sport-comfort tyre ZE914 is indeed a thoughtfully designed with users in mind. Targeted towards small and midsized vehicles eg. Proton Preve, Honda Jazz, Nissan Almeraetc, ZE914 is available in 56 sizes from series 35-65, with diameters ranging from 15-18-inch. ZE914 is an Original Equipment (OE) tyre for Volkswagen Passat.

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