Stamford Tyres celebrated a major milestone on January 17, 2026, with the opening of its first flagship store outside Singapore, strategically located in Plentong, Johor Bahru. This 7,500 square feet facility is designed as a premium, lifestyle-oriented automotive showroom, offering a one-stop service range that includes tyres, routine servicing, and advanced diagnostic repairs, even for electric vehicles (EVs). The Plentong flagship reinforces the brand’s retail strategy by focusing on transparent pricing and advisory-driven service, while also exploring corporate collaborations and high-performance solutions.

The Plentong flagship is strategically positioned to serve both Singaporean and Malaysian motorists. Its proximity to Singapore allows customers to conveniently service and repair vehicles across borders, while Johor Bahru’s high automotive density and increasing congestion present strong local demand. The store enables Stamford Tyres to capture opportunities in both markets simultaneously,” said Wong Siew Peng, Vice President (Retail Group) of Stamford Tyres International Pte Ltd. The new flagship store plays a key role in Stamford Tyres’ Johor Bahru expansion strategy. While another smaller store may open in the future focused on quick-fit services, more complex work will be referred back to the flagship store. This allows Stamford Tyres to concentrate investment in skilled manpower and advanced equipment at a central hub, while extending its retail reach. Conson Tiu Sia, Chief Executive Officer of Stamford Tyres Corporation Ltd, described the Plentong store as a new retail concept and the company’s first flagship of its kind in Malaysia, operating as an independent retail store while balancing the group’s wholesale and retail activities across Singapore and Malaysia. Despite the growth of digital platforms, a physical retail presence remains essential for engaging consumers, promoting brands and building trust. The lifestyle-oriented flagship allows Stamford Tyres to stay connected to end-users while remaining open to corporate collaborations across multiple brands, anchored by its core offering.

The ribbon-cutting ceremony was graced by the following Guest(s) of Honour: Chng Lee Lee – Head of Finance, Stamford Tyres (M) Sdn. Bhd., Takehiko Asai – Managing Director, Sumitomo Rubber Asia (Tyre) Pte. Ltd. (SRAT), Wee Li Ann – Executive Director, Stamford Tyres Corporation Ltd., Conson Tiu Sia – Chief Executive Officer, Stamford Tyres Corporation Ltd., Dawn Wee Wai Ying – Executive Chairman, Stamford Tyres Corporation Ltd., Erwin Chua – Senior Vice President, Stamford Tyres Corporation Ltd., Wong Siew Peng – Vice President (Retail Group), Stamford Tyres International Pte. Ltd., and TC Elvis – Workshop Specialist & Retail Manager, Stamford Tyres International Pte. Ltd.

With the addition of the new Plentong flagship store, Stamford Tyres now operates a total retail network of 17 stores across Singapore and Malaysia. Beyond the retail footprint, the Group has established a distribution presence in other markets including Thailand, Indonesia, Vietnam, Hong Kong, and has also expanded beyond the Asia region into South Africa.